Fire: 50 Ways

Client: Self
Year: 2008
Typefaces: Hoefler, Davison Americana
Deliverable: 50 matchboxes, display box

A conceptual packaging project based on the prompt "Fifty ways of looking at a thing." The thing I chose was fire.

50 Ways: Fire

Each matchbox contains a different interpretation of fire.

50 Ways: Fire

The set of 50 is packaged within a large "box of matches."

50 Ways: Fire